1.2 Pain Points: Where Onchain Trading Still Breaks

Despite rapid growth in onchain activity, most trading outcomes today are still constrained by structural weaknesses rather than market skill. The problem is no longer access—it is execution quality, coordination, and control.

Fragmented Liquidity, Fragmented Outcomes

Onchain liquidity is spread across multiple pools, venues, and mechanisms. Traders are forced to choose where to trade before knowing how their trade will be executed. This leads to inconsistent pricing, avoidable slippage, and capital inefficiency—especially during volatile conditions.

Liquidity exists, but it is not coordinated.

Retail Traders Compete Against Structure, Not Traders

Most onchain participants are not losing to better analysis—they are losing to market structure. Order sequencing, latency differences, MEV extraction, and privileged routing systematically favor sophisticated actors and automated market participants.

Retail traders interact with the surface of the market, while value is extracted beneath it.

Execution Is Treated as an Afterthought

Many platforms focus on discovery, signals, or UI while delegating execution to generic pool interactions. Once a transaction is sent, users have little control over routing, priority, or outcome.

Execution paths are opaque, static, and vulnerable—precisely where value leakage occurs.

MEV Is Externalized, Not Managed

In most DeFi systems, MEV is not a design consideration—it is an external tax. Value is extracted by third parties through sandwiching, backrunning, and priority gas auctions, with no alignment to traders or protocols.

The result is a market where participants pay for transparency with worse execution.

Systems Are Not Built for Scale or RWAs

As onchain markets expand toward RWAs, structured products, and institutional capital, existing designs fall short. Pool-centric models lack the risk controls, predictability, and routing intelligence required for larger flows.

Without infrastructure-grade execution, scale introduces instability rather than efficiency.

These pain points share a common root cause: onchain trading has been built as applications, not as coordinated systems.

Universe Pro is designed to address this at the infrastructure level—by treating liquidity routing, execution control, and strategy coordination as first-class primitives, not side effects.